adidas “FREAK / SS18 Campaign for adidas Football [US]
Featuring Dak Prescott, Landon Collins, and Joey Bosa

Produced this campaign in LA, Miami, and Portland, OR in 2018 to showcase the new adidas FREAK cleat, with the bomb diggity agency Lake Retreat. The campaign lives on adidas US Football’s social channels and websites, and the athletes social channels.

I helmed the production for Lake Retreat alongside EP Han West of Meridian Content (Production Services), across 3 cities, and managed talent services and travel for 20+ NFL athletes, their agents, managers, and brand liaisons. The shoot created still and motion content for the brand and athlete platforms.