adidas “FREAK” SS18

adidas “FREAK / SS18 Campaign for adidas Football [US]
Featuring Dak Prescott, Landon Collins, and Joey Bosa

Produced this campaign in LA, Miami, and Portland, OR in 2018 to showcase the new adidas FREAK cleat, with the bomb diggity agency Lake Retreat. The campaign lives on adidas US Football’s social channels and websites, and the athletes social channels.

I helmed the production for Lake Retreat alongside EP Han West of Meridian Content (Production Services), across 3 cities, and managed talent services and travel for 20+ NFL athletes, their agents, managers, and brand liaisons. The shoot created still and motion content for the brand and athlete platforms.

Client: Lake Retreat for adidas Football [US]
Date: 2018
Services: Producing, Production Services

Agency: Lake Retreat
ECD: Ryan Cheek
Creative Director: Ji Qutub
Executive Producer: Erin Galey for Lake Retreat
Executive Producer: Han West for Meridian Content
Director: Luke DeLong
? ‘s by Stills Department: Brenton Salo, Trippe Davis
Editor/Post-Production: Michael Colasardo
Stylist: Carissa Malka

Stills